Whether you are new to live webcasts or are looking to upgrade your current webcast Flash Live Media can provide you with the best and most effective solution. We combine not just video production knowledge, but extensive web media and and application development knowledge to enable your cast to exceed typcial webcasting boundaries. In a Flash Live Media webcast your viewers don't just watch your stream, they interact and engage with live content in a structured video experience, that can be completely customized.
If you are new to webcasting your events, a common initial question is should I offer the content as Live, On-Demand, or both. There is no one answer as webcasting value varries depending on the content and viewership habbits. Some may find Live Webcasts are extremely valuable where On-Demand is substatily less. Sporting Events are an excellent example of this. Viewers here tend to have a high viewership during the event, and then substaually less requests after the event has concluded. Some events may have a low demand for live viewership, but over time viewership can be extremely high. Online TV Shows typcially follow this model, as chances are people that watch it online couldn't see it live, but eventually most of the show's viewership will want to catch up before the next episode. This is why most TV Shows don't offer a live stream and instead make sure it is available in on-demand form shortly after. Its also possible to have a high need for both live and on-demand streaming. This is usually the case with events that don't have an expiring value after completion. Concerts, Speaking Events, Entertainment Shows, Fundraisers as well as many others can often benefit from both. These types of events don't lose their value if the viewer hasn't seen the video. This differs from sporting events cause viewers can find out the score, spoiling the value of the video.
Offering Live Webcasts can severly boast viewership by creating demand and anticipation. Live Webcasts also allow you to pre-sale an event as a ticket and help recover the production costs of the event before it has taken place. Ask about our Live Webcasts today.