On-Demand streaming is the most popular form of streaming today and involves file streaming instead of packet streaming (live streaming). Almost every event based organization can take advantage of on-demand streaming as a solid revenue stream.
If you have an event you currently do not stream online, the first common question asked is why stream an event? Won't it take away from our on-site attendance? Is it profitable? Is our event large enough to offer a webcast? There are many ways events can take advantage of streaming, but they are unique to the event. The most typcial webcasting solution requested by our clients is a live/on-demand combo. This enables preselling the event, a live event to accelerate registration, and a video on demand archive that enables extended registration and viewership. In many cases the webcast is more than paid for by pre-registartion alone.
No matter what streaming type you pick the video will be able to have the full functionality of our video players. This allows you to sync your video with a data feed that pushes all kinds of content related events. With this data feed you can sell products from the player as you offer them, sync presentation information, track user actions, protect content, take polls & collect data, and much more. Using this technology we can build your video experience to do anything you need. The most popular feature request of our player services is to enable instant action content. This allows your viewers to take action right away on a promotion related to the content that is playing. This scenario is one way webcasting is more effective than TV. When people watch TV, call to action moments exist, but they usually trigger a low response because it requires the viewer to do something to stop what they are doing. Many of your TV viewers may want to take action but take note for later, and then never get back to it. In a webcast, the opporunity is right in front of them so when they are compeled to take action, nothing gets in the way. On-Demand Interactive Streaming is a great asset to any event. Ask about it today!
